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Why is it so important to have good data?

Why is it so important to have good data?

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Answer #1

Data quality is important because without high-quality data, you cannot understand or stay in contact with your customers.

In case of financial data, if the company does not maintain good data then the accounts may become misleading which will effect the wealth of company and the shareholders.

So, to retain customer as well as shareholders and goodwill of the business it is important to maintain good data.

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