Question

The d option for second question is dual adaptation

BeISBN 9781337386869&snapshotid=1333543&id. W. gan... Os Undergraduate. Online Survey Soft... The Forktip Women... a Search this course Nederlander's first expansion globally was to purchase three theaters in London, England. This strategy of entering global markets is called .a. international direct investment b. foreign licensing c. franchising d. subcontracting If the Nederlander Group uses a standardized marketing mix in a new market, with no changes to its product or promotion, it is using a strategy. a. promotion adaptation b. product adaptation c. straight extension Skip Submit Answer 6 N 11:45 PM ENG 10/31/2019 9

Answer 1

1 - b, the other three options are incorrect.

2 - c, as the company is not making any changes to it's product.