Question

See below...I need this to be specified with Amazon and the improvement in customer service in which the following is answered:

• Evaluate the data to be used in internal and external organizational change management.----AMAZON CUSTOMER SERVICE

Research the Internet using a search engine of your choice for internal and external data or information on one of the following companies: Uber, Verizon, Facebook, Microsoft®, Apple, Starbucks, Google™, General Motors, Amazon, Whole Foods Market, Capital One Financial, or Hyatt Hotels. Discuss with your team how the selected company can improve within one of the following areas: customer service, employee morale, or greater market share.

Answer 1

Selected Company:

Amazon

Area selected:

Customer service

Amazon is a company which serves a larger pool of the customers online and ensuring that any kind of product is delivered to them within time and without compromising on the quality. Amazon can improve on the customer service as follows:

• Amazon can pay more emphasis on its internal management so that the workings can be channelized towards serving the customers in the best possible manner.
• Amazon can also add on to number of additional benefits that can be rendered to the customers so that they feel satisfied with the company services.
• Keeping a track on the competitors moves and strategies used to serve customers is another way to improve on the current customer service area.
• Amazon also tries to strengthen its corporate culture where the grievances and demands of customers is listened to and resolved within no time.
• By making the website more user friendly and easy to operate is another way to help customers enjoy the shopping experience and hence serving the best to the customers.
• Appointing service representatives who will be engaged in listening to customers' problems and feedback will help Amazon achieve heights in providing best services in the long run.
• Offering the customers the chance to customize their products will also lead to a strong customer service area as compared to rivals.