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Which of the following caused deterioration in profit for GTAT (select all that apply)? a. Increase...

Which of the following caused deterioration in profit for GTAT (select all that apply)?

a. Increase in ROE

b. Reduction in SG&A

c. Reduction in pricing

d. Lower sales volume

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Answer #1

The correct answers are last two options, i.e. option c. Reduction in pricing and option d. Lower sales volume

Reduction in pricing led to lower revenues, reduction in sales volume led to lower revenues and lower economies of scale. Fixed costs could not be optimized at lower volumes and thus adversely impacted profits and profitability.

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