Sensitivity Analysis. Emperor’s Clothes Fashions can invest $5 million in a new plant for producing invisible makeup. The plant has an expected life of 5 years, and expected sales are 6 million jars of makeup a year. Fixed costs are $2 million a year, and variable costs are $1 per jar. The product will be priced at $2 per jar. The plant will be depreciated straight-line over 5 years to a salvage value of zero. The opportunity cost of capital is 12 percent, and the tax rate is 40 percent.
a. What is project NPV under these base-case assumptions?
b. What is NPV if variable costs turn out to be $1.20 per jar?
c. What is NPV if fixed costs turn out to be $1.5 million per year?
d. At what price per jar would project NPV equal zero?
| OCF | |||
| Base case | Case 2 | Case 3 | |
| Sales | 6000000 | 6000000 | 6000000 |
| Less: Fixed costs | 2000000 | 2000000 | 1500000 |
| Variable costs | 3000000 | 3600000 | 3000000 |
| Profit before depriciation | 1000000 | 400000 | 1500000 |
| Less: Depreciation | 1000000 | 1000000 | 1000000 |
| PBT | 0 | -600000 | 500000 |
| Less: Tax | 0 | -240000 | 200000 |
| Profit after tax | 0 | -360000 | 300000 |
| Add depreciation | 1000000 | 1000000 | 1000000 |
| OCF | 1000000 | 640000 | 1300000 |
| Year | Base case | Case 2 | Case 3 |
| 0 | -5000000 | -5000000 | -5000000 |
| 1 | 1000000 | 640000 | 1300000 |
| 2 | 1000000 | 640000 | 1300000 |
| 3 | 1000000 | 640000 | 1300000 |
| 4 | 1000000 | 640000 | 1300000 |
| 5 | 1000000 | 640000 | 1300000 |
| NPV | -1395223.80 | -2692943.23 | -313790.94 |
CASE 4 : For NPV = 0
5000000= OCF*(1-1/1.12^5)/0.12
OCF = 1387048.66
WORKING backwards
PAT = OCF- depreciation = 1387048.66-1000000 = 387,048.66
PBT= PAT*100/60 = 645081.10
Profit before depreciation = 1,645,081.10
Add fixed costs = 2000000
Contribution = 3645081.10
Let sale price be x. Variable costs =1
Hence contribution =Units*(SP- Variablecost)
3645081.10 = 3000000*(x-1)
x= 2.215

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