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Flash City Inc. manufactures small flash drives and is considering raising the price by 75 cents a unit for the coming year.

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Answer #1
Calculations Particulars Current Projected
A Demand 78000 71000
B Selling Price per unit 8.50 9.25
C Incremental cost per unit 6.80 6.80
D = B - C Profit per unit 1.70 2.45
E = A x D Total operating profits 132600 173950

So, Change in Operating Profit

= Projected – Current

= $ 173,950 - $ 132,600

= $ 41,350 that is, increase of $ 41,350

So, as per above discussion, option B is the correct option

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