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ampus Intro to MX Mw anon Camp X MH Campus GC-troto X M o tion Camp Chapter Home M M o d + 0 c e tomheducation.com .px?_=0.39
hat the marketing studies are correct sales and in a sing these price you determined in above je g. the sering price at the lNeed help on 3 and 4
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3. What is the maximum annual profit that the company can earn and how many units and selling price per unit.

No. of Units 15,000 20,000 25,000 30,000 35,000 40,000 45,000 50,000 55,000
Selling Price $70 $68 $66 $64 $62 $60 $58 $56 $54
Variable Cost Per Unit $40 $40 $40 $40 $40 $40 $40 $40 $40
Contribution Per Unit $30 $28 $26 $24 $22 $20 $18 $16 $14
Contribution $450,000 $560,000 $650,000 $720,000 $770,000 $800,000 $810,000 $800,000 $770,000
Fixed Cost $540,000 $540,000 $540,000 $540,000 $540,000 $540,000 $540,000 $540,000 $540,000
Profit/(Loss) ($90,000) $20,000 $110,000 $180,000 $230,000 $260,000 $270,000 $260,000 $230,000

As fixed costs remain constant, the maximum contribution margin occurs when the company sells 45,000 units with selling price of $58. At this price, the maximum annual profit = $270,000

Maximum Profit $270,000
Number of Units 45,000 Units
Selling price $58

4.What would be the break even point in unit sales and in dollar sales using the selling price above

Break Even Point Sales = Total Fixed Cost / Contribution per Unit

Contribution per unit at above selling price is $18

= $540,000 / $18

= 30,000 Units

Break Even Sales in dollars = break Even Sales X Selling price per unit

= 30,000 Units X $58

= $1,740,000

Break even Sales in units 30,000 units
Break Even sales in dollars $1,740,000
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