Question

Could SARS II have been prevented by the lessons learned from SARS I?

Answer 1

Ans) SARS: (Severe acute respiratory syndrome)

- One of the greatest success stories in managing a public health crisis
- Lessons learned:

• Develop strong teams; don't forget the basics (they used quarantines);
• Make the most of communication technology;
• Keep everyone informed (China didn't do a good job of informing its ppl);
• Stop it at the source

-overall, 8,098 ppl were infected and 774 of them died

SARS II could have been prevented by the lessons learned from SARS I as :

- Crisis communication looks easier on paper than it feels in reality.

- Beware of overly optimistic risk assessments.

- Understand the different info needs of various stakeholders.

- Understand the emotions and fears you are dealing with
-expect resistance to your message and don't give up
-foster relationships and open comm w/partners (media, emergency personnel, and so on) before, during, and after a crisis.

- Be proactive rather than reactive.