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Describe operating profit margin and asset turnover, then explain how each of these ratios can be...

Describe operating profit margin and asset turnover, then explain how each of these ratios can be used to help division managers improve ROI.

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Answer #1

Operating profit margin is a performance ratio which is used to measure the profit company produces from its operation before deduction of interest and tax expenses.

Operating Profit Margin = Operating Profit/Net Sales *100

Asset turnover is a measure of the efficiency with which company uses it's assets for generation of sales.

Asset turnover ratio = Net sales/Average Total Assets

Higher the operating margin , higher is the ROI whereas companies with high operating margin have lower asset turnover ratio and vice versa.

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