In marketing, goods can be distributed by two different systems called direct distribution system and indirect distribution system.
Adams' overall distribution design can de classified as an assisted marketing system. Assisted marketing system is a direct distribution system in which marketer depends on other (like parenting magzine and related website in case of Adam) to advertise the thier product but marketer handles the distribution of goods to their customer itself.
So, the correct answer is " assisted marketing system".
Question 6 (1 point) The Adams Company markets the Erratic Wrench set, a toy designed to...
SYNOPSIS The product manager for coffee development at Kraft Canada must decide whether to introduce the company's new line of single-serve coffee pods or to await results from the product's launch in the United States. Key strategic decisions include choosing the target market to focus on and determining the value proposition to emphasize. Important questions are also raised in regard to how the new product should be branded, the flavors to offer, whether Kraft should use traditional distribution channels or...