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Orpheum Productions in Nevada is considering three mutually exclusive alternatives for lighting enhancements to one of...

Orpheum Productions in Nevada is considering three mutually exclusive alternatives for lighting enhancements to one of its recording studios. Each enhancement will increase revenues by attracting directors who prefer this lighting style. The cash flow details, in thousands of dollars, for these enhancements are shown in the chart below. MARR is 10%/yr. Based on an internal rate of return analysis, which alternative (if any) should be implemented?

  End of Year  

  Light Bar  

  Sliding Spots  

  Reflected Beam  

  0  

  −$6,000  

  −$14,000  

  −$20,000  

  1  

   $2,000  

    $3,500  

        $0  

  2  

   $2,000  

    $3,500  

    $2,300  

  3  

   $2,000  

    $3,500  

    $4,600  

  4  

   $2,000  

    $3,500  

    $6,900  

  5  

   $2,000  

    $3,500  

    $9,200  

  6  

   $2,000  

    $3,500  

   $11,500  

0 0
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Answer #1

IRR for each option using excel IRR function is as follows.

EOY   Light Bar     Sliding Spots     Reflected Beam  
  0   -6000 -14000 -20000
  1   2000 3500 0
  2   2000 3500 2300
  3   2000 3500 4600
  4   2000 3500 6900
  5   2000 3500 9200
  6   2000 3500 11500
IRR = 24.29% 12.98% 12.67%

Since Light Bar has highest IRR (which is higher than MARR), this is best option.

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