Question

Question 35 You manage a hotel resort located on the South Beach on the Island of Kauai in Hawaii. You are shifting the focus of your resort from a traditional fun-in-the-sun destination to eco-tourism. (Eco-tourism focuses on environmental awareness and education.) How would you classify the following projects in terms of compliance, strategic, and operational? a)      Convert the pool heating system from electrical to solar power. b)      Build a four-mile nature hiking trail. c)       Renovate the horse barn. d)      Launch a new promotional campaign with Hawaii Airlines. e)      Convert 12 adjacent acres into a wildlife preserve. f)       Update all the bathrooms in condos that are 10 years old or older. g)      Change hotel brochures to reflect eco-tourism image. h)      Test and revise disaster response plan. i)        Introduce wireless Internet service in café and lounge areas.

Answer 1

Classification of Projects

The projects are classified as shown below:

Strategy Projects:

Strategy projects supports organizations long term mission. It helps in increasing market share and revenue. Among the given projects, the strategy projects are:

b. Build a 4 mile nature hiking trail.

d. Launch a new promotional campaign with Hawaii Airlines.

e. Convert 12 adjacent acres into wildlife preserve.

g. Change hotel brochures to reflect eco-tourism image.

i. Introduce wireless internet service in café and lounge areas.

Operational Projects:

These projects support current business operations. Among the given projects, the operational projects are:

c. Renovate horse bran.

Compliance Projects:

These are those must do projects to function under a particular category. Among the given projects, the compliance projects are:

a. Convert the pool heating system from electrical to solar power.

f. Update all bathrooms in condos that are 10 years old or older.

h. Test and revise disaster response plan.

Not all projects are easy to classify. There are always some things falling under more than one category. Categorizing projects will help us to prioritize the implementation of the same. Compliance projects should be done at any cost. The organization’s view will be reflected in the strategy projects. Operational projects can be postponed if financial budget constraint exists but compliance cannot be postponed.