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what are the bargaining power of buyers for target corporation?

what are the bargaining power of buyers for target corporation?
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Answer #1

Bargaining power of buyers for Target Corporation is: Weak force

Although the consumers of the target have many options to substitute the company like other physical retailers and online retailers which makes their bargaining power high, the point in favor for Target is its large offerings of products. The company offers a huge number of products at affordable prices and of high quality, which is difficult for the consumers to find anywhere else and therefore, this large offering brings down the bargaining power of buyers to a weak force for the company.

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