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course is advertising 2. Select any RADIO or TV advert of your choice and determine which...

course is advertising

2. Select any RADIO or TV advert of your choice and determine which of the codes of ethics of the Advertising Association of Ghana are adhered to or violated in the copy.

3. As an advertising consultant, outline the various functions of advertising in an attempt to convince a client to advertise his/her product with your advertising agency.
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Answer #1

The Radio and TV advertisements of Ghana have to strict to the standards of the nation and its advertisement guidelines. The example here is of the Indian advertisement of a Herbal Hair oil which used the logo of breaking news in its Print advertisements. The laws of India permit such advertisements but make sure the logo of advertisement is well displayed to disown the veracity of the advert as breaking news. However, this advertisement can never be published in Ghana as the laws of the nation makes it clear that no advertisement can be published with such a tag or logo. This is taken as legal misconduct for the Ghana newspaper or any other media as per the laws in there.

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