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  Which of the following are reasons a firm might choose to advertise? to educate consumers...

 

Which of the following are reasons a firm might choose to advertise?
to educate consumers about a product
to lower costs
to improve efficiency
to improve product visibility
to make demand for its product more elastic
to signal that a product is of high quality 
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Answer #1

Correct answers:

  • To educate consumers about a product
  • To improve product visibility
  • To signal that a product is of high quality

Explanation: Advertising helps a firm make its target consumers aware of the product and its features. Therefore, it increases the visibility of the product. Also, when a firm spends on advertising, it helps in sending the signal that the products are of high quality.

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