Question

You believe that ‘Purchase intention’ about a product of the consumer will be dependent on the ‘skepticism’ of the consumer towards the brand. Run the appropriate analysis for the problem using the following  dataset and answer the following 1A - 1D:

DATA SET

ID	Purchase Intention	Skepticism
1	6	1
2	5.5	1
3	5	1
4	7	1
5	1	5
6	2	5
7	2	5
8	3	5
9	1	5
10	1	5
11	3.5	5
12	1	5
13	6	6
14	1	6
15	1	6
16	3	6
17	1.5	6
18	4	6
19	2	6
20	2.5	6
21	1.5	6
22	1	7
23	1.5	7
24	1	7
25	1	7
26	1	7
27	6	1
28	6.5	1
29	1	2
30	7	2
31	2.5	2
32	6.5	2
33	5	2
34	7	2
35	5	2
36	2.5	2
37	4	2
38	6	2
39	5	3
40	5.5	3
41	2	3
42	3	3
43	6.5	2
44	4	3
45	4	3
46	3	5
47	1	5
48	1.5	5
49	1	7
50	5.5	2
51	6	2
52	5	2
53	3	3
54	2.5	4
55	1.4	4

1A) How much is your obtained coefficient of determination?

A. .749

B. 1.39

C. 56.1%

D. None of the above

1B) How much is your observed F value ?

A. 131.13

B. 67.73

C. 1.936

D. 102.61

1C) What is your estimated regression equation?

A. y= 6.38 + (0.78)*X

B. y= 6.38 - (0.78)*X

C. y= 15.48 +- (8.23)*X

D. None of the above

1D) Based on the obtained estimated regression equation, what is the estimated purchase intention for someone who has a skepticism value of= 5?

A. 5

B. 1 or 3.5

C. 2.5

D. none of the above

Answer 1

A) correct option is c.56.1%

B) F value is 67.74

C) correct option is B.

D) correct option is c. 2.5