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Discuss the importance of the World Tourism Organization in making sure that trade is fair in...

Discuss the importance of the World Tourism Organization in making sure that trade is fair in the international environment.

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Importance of World Tourism Organization :

The World Tourism Organization (UNWTO) is the United Nations specialized agency responsible for the promotion of responsible, sustainable and universally accessible tourism.

It is the leading international organization in the field of tourism, which promotes tourism as a driver of economic growth, inclusive development and environmental sustainability and offers leadership and support to the sector in advancing knowledge and tourism policies worldwide.

UNWTO generates market knowledge, promotes competitive and sustainable tourism policies and instruments, fosters tourism education and training, and works to make tourism an effective tool for development through technical assistance projects in over 100 countries around the world.

It serves as a global forum for tourism policy issues and a practical source of tourism knowledge. It encourages the implementation of the Global Code of Ethics for Tourism to maximize the contribution of tourism to socioeconomic development, while minimizing its possible negative impacts, and is committed to promoting tourism as an instrument in achieving the United Nations Sustainable Development Goals (SDGs), geared towards eliminating poverty and fostering sustainable development and peace worldwide.

UNWTO’s membership includes 158 countries, 6 territories and over 500 affiliate members representing the private sector, educational institutions, tourism associations and local tourism authorities. Its headquarters are located in Madrid.

As the leading international organization in the field of tourism, UNWTO promotes tourism as a driver of economic growth, inclusive development and environmental sustainability and offers leadership and support to the sector in advancing knowledge and tourism policies worldwide.

Our PRIORITIES are:

Mainstreaming tourism in the global agenda.

Improving tourism competitiveness.

Promoting sustainable tourism development.

Advancing tourism’s contribution to poverty reduction and development.

Fostering knowledge, education and capacity building.

Building partnerships.

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