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Does Blake Mycoskie have to be an altruist for TOMS Shoes to be considered an altruistic...

Does Blake Mycoskie have to be an altruist for TOMS Shoes to be considered an altruistic enterprise?

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Yes, The founder and CEO of the company , Blake Mycoskie has to to be an altruist for his company to be considered as an altruist. This is beause since he operates the company , he instills his personal beliefs, values, goals and objectives into company . If the CEO is not altruist, he would not be instilling values of altruism into the company as he doesn't believe in those values.

so, when the comany which claims to be altruist has a CEO who is not an altruist, the consumers and the general public wouldn't believe the claim. Therefore , Blake Mycoskie has to believe in values of altruism himself as he is projecting to the world the same values through his campany.

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