Question

"Michael Dell, who had always looked for easier and faster ways to get things done, got an idea while in college that he believed would serve the computer customer well. He would provide customers with a catalog of computers and computer parts. When they knew what they wanted, they could call his toll-free number, place the order with a credit card, and expect to have the computer shipped directly to their homes or offices within a brief period. Dell worked with computer parts suppliers and assemblers to quickly build the specific computer for each customer once the order was received. Because he didn’t incur the expense of maintaining a physical store or a large inventory of parts and supplies, Dell was able to keep prices low."

2. What specific actions did Michael Dell take to make his company effective?

3. What specific actions did he take to make his company efficient?

"Working with computer parts suppliers and assemblers to quickly build the specific computer for each customer" can be an answer for Question 2 or Question 3?

Answer 1

Yes, That can be an answer for Question 2 and Question 3 as you've mentioned!

By reading the brief summary of the case I understood that Having a talk with the suppliers of parts and its respective assemblers for making the products quicker and faster that are customized by the customers Micheal Dell was able to do it.

So your answer is correct and makes sense since it involves making supply chain of the Dell faster and quicker which eventually results in faster build of customized and specific products.

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