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Assume that an online movie subscription service currently has 7.4 million customers and that its retention...

Assume that an online movie subscription service currently has 7.4 million customers and that its retention rate is 63 %. How many current customers will be retained at the end of 7 years?

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Answer #1

Customers retained at the end of 7 years = 7.4 million*63%*63%*63%*63%*63%*63%*63%

= 0.29148 million customers

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