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Assume that IBM has a relatively low unit market share for blockchain technology and that the...

Assume that IBM has a relatively low unit market share for blockchain technology and that the blockchain technology industry’s growth rate is extremely high (averaging 30% per year). Using the BCG business portfolio analysis framework, blockchain technology would be classified as a ________ SBU for IBM.

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Based on the BCG matrix, the block chain technology will fall under the question mark quadrant as it has low market share and high market growth in the industry.

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