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Which of the following statements is true of marketing? - Most aspects of marketing take place...

Which of the following statements is true of marketing?

- Most aspects of marketing take place behind the curtain of an organization, out of the general public’s sight.

- Marketing departments "own" an organization’s marketing initiative.

- Marketing is no more inherently unethical than other business areas.

- Unlike most other key areas of business, marketing as a field is not visible by nature. Marketing is all about advertising and selling.

An offering today is considered to be the _____ in the marketing mix

product

policy

promotion

price

place

business   Operations-Management   
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Homework Answers

Answer #1

Answer 1: Option B

Exply: The marketing department of the firm owns the marketing initiative.

Answer 2: Option A

Explanation: An offering in the marketing is called as Product or service.

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