Question

the seven-step selling process which is the sequence of steps salespeople follow each time they make a sale. The process gives you the power to successfully sell almost anything. Think of a personal interaction in which you sold someone on an idea (e.g., a vacation, a choice of movies, or a date). Describe the interaction you had and how the seven steps applied to this particular situation.

Answer 1

I used to be a Spa Consultant and my job was to sell memberships vs single tans. I was paid on hourly plus commission and the more the memberships and type of membership sold the higher my pay would become. One way the company I worked for would prospect potential buyers is to offer a week free to try all the services. This was a great way to get the potential buyers in the door and booked for a consultation to register their free week pass. During the consultation I would pre-approach by covering all the serves offered and its benefits and qualify the customer and their need for the services. I would then approach by explaining that with an unlimited monthly membership of $79 a month would be a great to start now and I will wave the fee of $79 to register all they have to pay is for the first month and on going or after the free weeks expiration the cost will be $79 to register and $79 a month there after and free to cancel at any time. So signing up today would save you $79 but what if I told you could get a year of unlimited services for only $599 today? That’s a saving of $349.

During the approach of delivering pricing and savings in’s vital to give an impression of friendly professionalism, create a rapport, build credibility, and start a business relationship.

I would then make the presentation of allowing the potential customer try all the services that day and at that time the deal would still be on the table. After their trial of the free spa day I would answer and possible objectives and then at that point aim to close the sale by asking a question of how amazing do they feel from just one day of services? I would then ask them to imagine unlimited and that moves the selling process toward the actual close. Of course, after they sign up with me I would always follow up and give the new member free week passes to pass out to all their friends so they can bring a friend and enjoy a spa day or week together and then pitch all over again to the next potential customer.