Question

Please help me with a full and detail responds

Marketing : Techanology

Microenvironmental

1. Is it a certainty that a company will lose out on new opportunities if it does not keep up with new technology? Explain your position.

2. Can you think of an industry segment where technology may not play an important role?

3. What about government's role with technology for the firm and its effect on growth/innovation?

4. Do you think the Internet should be regulated? Why or why not?

Answer 1

1) Yes, a company have to lose out many a new opportunities if it does not keep up with new technology because the innovations and development of the technology will bring opportunities which would reduce the processing time, better quality and productivity, less wastages, higher facilities to the people and bring out new products. The company will be left behind of the rivals and would not able to compete in the competitive world where costs have to be reduced to improve profitability in a situation when raising of the product prices does not exist. So, a company has to update its technology on timely basis.

2) No, there does not exist any industry where the technology does not have any effect. Each and every industry will require to cope-up with the technological changes taking place. In the competitive world where new products and facilities are awaited of all the industries by the people and the community makes it essential to attach with the technological changes and adopting it in the operation.

3) The Government’s has to play a vital role with the technology for the firm because technology innovation requires a lot of investment and the risk involved towards the success of the technological changes is always very high, so it is not practically possible for a single company or a industry to have innovations in technology and bring higher productivity and reduce costs. Governments have to motivate the R&D in the various industries by infusion of the investment, so that the community at large could have effect and develop with technological growth and innovations.

4) The internet should be regulated so that it should be used in orderly manner for the development and growth of the human kind and the community at large. The anti-social activities would not be promoted through the use of internet. There should be a control and registrations of the internet connections, so that it should be used for the reducing information gap and development of the society improvement technologies.

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