A monopoly incurs a marginal cost of $12 for each unit produced. The price elasticity of demand equals -1.5. The monopoly’s profit maximizing price is
a. $20
b. $8.
c. $36.
d. $4.
Profit maximizing price for the Monopoly
P = marginal cost * (ed)/(ed+1)
= 12*(-1.5)/(-0.5)
= 36
Select option C.
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