You are an entrepreneur and currently doing a job at retail
store as an area manager with salary of $60,000 and considering
giving up the job to become full time entrepreneur by setting up a
fitness center in your neighborhood. Luckily, you inherited the
building from your dad which you will use for your fitness center.
A comparable size of building in the neighborhood is rending for
$24000/ a year including utilities and property taxes. You expect
to earn a revenue of $100,000 annually and you will have $20,000 of
gym equipment lease cost annually.
Q1. Calculate your accounting profit and economic profit as an
employer. State any assumptions you are making carefully. (show
your calculations).
Q2. What is the difference between accounting profit and economic profit? Which profit is generally greater? Why?
1.Ans: Accounting profit = $80,000 and economic profit = -$4000
Explanation:
Accounting profit = Total revenue - Total Explicit Cost
= $100,000 - $20,000 = $80,000
Economic profit = Accounting profit - Total Implicit Cost
= $80,000 - ( $60,000 +$ 24000)
= $80,000 - $84,000
= -$4000
2.Ans: The basic difference between accounting profit and economic profit is that accounting profit considers only explicit costs whereas economic profit considers both explicit and implicit costs.
Generally accounting profit is greater than the economic profit.
You are an entrepreneur and currently doing a job at retail store as an area manager...
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Discussion questions
1. What is the link between internal marketing and service
quality in the airline industry?
2. What internal marketing programmes could British Airways
put into place to avoid further internal unrest? What potential is
there to extend auch programmes to external partners?
3. What challenges may BA face in implementing an internal
marketing programme to deliver value to its customers?
(1981)ǐn the context ofbank marketing ths theme has bon pururd by other, nashri oriented towards the identification of...