Marketing Subject! Over the years, the marketing focus has changed from the early 1950s which emphasized...
Marketing Subject!
Over the years, the marketing focus has changed from the early 1950s which emphasized ____ _____ to a current emphasis on _____.
price, customers
the four Cs, product
the four Ps; value
the four Ps; the four Cs
Homework Answers
the four Ps; the four Cs
Previously the focus was on the 4Ps namely product, price, place and promotion which is now changed to customer needs, cost to the customer, convenience, communication
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