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1.When Gillette introduced a new and improved product it effectively differentiated its product from the competition,...

1.When Gillette introduced a new and improved product it effectively differentiated its product from the competition, making the demand for its product relatively less price sensitive. True or False?

2.The long-run price elasticity of demand for a commodity is generally greater than the short-run price elasticity of demand for the commodity.

True or false?

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Answer #1

1. True
(With differentiation, product become price inelastic.)

2. True
(In long run, demand is more elastic than in the short run.)

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