Illustrate the differences in product/service creation, presentation, and positioning?
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Product Creation |
Product Presentation |
Product Positioning |
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This is a stage where company create a product or service which they want to sell. |
This is a stage where company show there product to the potential customers. |
This is stage where company will position the product in the market. |
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Here actual product is prepared that need to be sell in the mark. |
Here company just present the product to the potential product. |
Here we decide in which segment the product need to be sold. |
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It uses the Raw material for producing the product. |
It just showcasing the benefits and features of the product. |
It is planning the places where the product need to be sent. |
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Major cost of production comes here. |
Here the promotion cost will come in picture. |
Cost of positioning is more lesser that other two. |
All of them are important activity that need to be preformed by the company to sell the product successfully in the market. But still they are all different from each other and company need to make separate department for the same.
Illustrate the differences in product/service creation, presentation, and positioning?
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