Question

Need 3 to 4 pages long Answer:
Dairy farming is topic, the company is Nestle and the selected country is India for this case study,

1> Issue Identification: The case study includes a topic (Dairy farming) relevant to international business and presents at least one real-world issue or problem related to the topic. Issue Identification is more than just defining a phenomena. It is demonstrating that the phenomena has real world implications that may directly impact business strategy.

2> Company Background and Protagonist Identification: The case study identifies a single real-world company (selected company is Nestle) as the subject of the case. The case study presents background information about the company including a brief summary of its activities related to the topic of the case and its mission and brief history. The case study also identifies by name and title a single individual or small group of individuals who have the responsibility and/or authority to make a decision based on the strategic options presented.

3>Country Background: The case study provides general background information on the subject country i.e. India (location, demographics, brief historical highlights, etc.) as well as specific background information on the industry or problem the case study addresses.

4>Strategic Options: The case study presents at least two different strategy options the subject company can pursue in achieving specific strategic objectives related to the previously identified issue or problem that forms the case topic (Dairy Farming).

Answer 1

The case study is all about dairy farming. The company chosen for this case study is Nestle India. Let's have a look over the stated problems and try to answer each one step by step-

Dairy Farming-

Dairy Farming simply refers to the production of dairy products using the milk from cows, goats, sheeps or camels. The raw milk is further processed in a plant or is transported elsewhere for the pasteurisation process.

Dairy Farming makes it possible to process milk into other milk products like curd, cheese, chocolates etc. These are the products that are processed from milk produced in dairy farming.

A. Issue Identification-

• Dairy Farming as an international business might be a great challenge in itself.
• The milk in its purest form can not be transported across international boundaries.
• Processed milk and other milk products after pasteurisation process can only be exported to international locations outside the countries.
• Various precautions are to be taken in the transportation of milk products since they require special temperature conditions or cold storage in order to be free from any ejaculations.
• Thus, transportation can be a big issue of pure milk while the other milk products or the processed milk can be easily managed without compromising with their qualities by arrangement of proper storage conditions and transportation.

B. Company Background-

• Nestle India was incorporated in the year 1959.
• Having registered office at 100/101 World Trade Centre, Barakhamba Road, New Delhi.
• Under the chairmanship of Suresh Narayan, and also acting as the MD (Managing Director).
• Engaged in food business like milk products, beverages, chocolates etc.
• Set up first production facility in 1961 and second plant in 1967 in Punjab and Tamil Nadu respectively.
• In 1990, entered into the chocolate industry. 2 factories in 1995 and 1997 in Goa and Bicholim.
• In 2000, forayed into the Ultra Heat Treatment (UHT) liquid milk. In 2007, 7th factory in Uttarakhand was set up.
• Apart from it's continuous growth in the past, in 2005, Nestle leading noodles Maggi came under supervision of several state food safety corporations since it was having 17 times beyond the permissible safe limits of lead in addition to monosodium glutamate.
• After several times ban and court hearings following safety tests, finally the ban was repealed and it was stated that now Nestle Maggi is safe for consumption.

C. Country Background-

• India, located in South Asia, is the world's second most populated country in the world after China.
• It's capital is New Delhi and the official languages are Hindi and English.
• Nearly 1.2 billion residents are currently living in India.
• India has been the country of kings and stated as the ''Golden Sparrow'' because of the presence of loads of gold on its land.
• Moreover, British also tried to rule over India but after the World War 2, they moved out of the country and it became an independent country afterwards.
• India currently is a member of UN, WTO, BRICS, SAARC, SCO, G8+5, G20, Commonwealth of Nations.
• India is a land of diverse climatic conditions that observe all possible climates all through the year. It experiences a range of climatic conditions at several locations all through the country.

D. Strategic Options-

Dairy Farming is quite a profitable business at international level following a number of strategies and statistical tools.

Strategies that can be employed in order to run dairy farming with promising continuous growth alongside-

1. Expansion of Product Range- We have noticed regular changes in consumer preferences and their demands in the market of food business. Thus it it very important for any organisation to introduce a variety of new products from time to time, it can be a new product or modification to an existing products, launching the variants or flavours of the products etc.

2. Demand Analysis, Quality Assurance and Inventory Management-

• Demand Analysis refers to the evaluation of the demand of the concerned products.
• Quality Assurance relates to the optimum quality of products without compromising the safety of consumers.
• Inventory Management means that both over and under investment of funds over the inventory is harmful for any organisation. It must be decided wisely.

Thus, these are my views regarding this case study. Hope you would like the same. Please do support me by liking this answer and giving me an upvote.

Have a nice day ahead ! Happy Chegging.