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Once a product enters the _____________ stage of the product life cycle, it can only increase...

Once a product enters the _____________ stage of the product life cycle, it can only increase its sales at the expense of competitors.

decline

growth

maturity

introduction

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Answer #1

Answer: Maturity

Profits of the industry fall because of aggressive price competition. In this stage, most consumers are repeat purchases. The aggregate sales of the industry falls. Thus it can increase it's sales at the expense of it's competitors.

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