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What drives competitive analysis the most for the automotive industry, market commonality or resource similarity?

What drives competitive analysis the most for the automotive industry, market commonality or resource similarity?

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Market commonality refers to the number and significance of markets in which a firm competes. It pertains to the importance of indivudal markets to each. Resource similarity refers to the extent to which the firm's internal resources can be compared to a rival.

Market commonality is more prominent in the auto industry. They form alliances to capture a larger market share and increase their presence in common business areas and markets. This enhances their strengths in common markets and overlapping areas.

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