Question

Business organisations often make direct and voluntary contributions to the communities in which they operate. Discuss the three primary ways business contributes to community involvement and explain how they might contribute to building stronger relationships between business and community.

Answer 1

ANS- Three primary ways in which business contributes to community involvement are given below-

• Sponsor- There are many big events which needs huge amount of money to organize and thus businesses sponsors such kind of events to help them with finance or any other contribution whichever the company thinks to do so.
• Offering skills- Not everyone has every skill and sometimes it becomes difficult for some people to gain skills as they cannot afford it. Therefore business help them acquire those skills through specialized classes organized by them.
• Organizing contest- Contest organizing is one of the good way in which business contributes to the community as more and people can take part and learn too in the process and prizes in the form of money is given to them which they can utilize to get good education or something of that like.

These contribution of business to communities can help them to build stronger relationships between business and communities as the communities will feel that the concerned company is doing so much for the development of the society and they will feel proud to be a customer of that company and would be loyal and would buy the products from that company only.