Question

Due to erratic sales of its sole product—a high-capacity battery for laptop computers—PEM, Inc., has been experiencing difficulty for some time. The company’s contribution format income statement for the most recent month is given below:

Sales (12,600 units × $40 per unit) $ 504,000
Variable expenses 252,000
Contribution margin 252,000
Fixed expenses 282,000
Net operating loss $ (30,000)

Required:

1. Compute the company’s CM ratio and its break-even point in both unit sales and dollar sales.

CM ratio Break-even point in units Break-even point in dollars |

  2. The president believes that a $6,100 increase in the monthly advertising budget, combined with an intensified effort by the sales staff, will result in an $87,000 increase in monthly sales. If the president is right, what will be the effect on the company’s monthly net operating income or loss? (Use the incremental approach in preparing your answer.)

        

  

  3. Refer to the original data. The sales manager is convinced that a 10% reduction in the selling price, combined with an increase of $35,000 in the monthly advertising budget, will double unit sales. What will the new contribution format income statement look like if these changes are adopted?

PEM, Inc. Contribution Income Statement

        

  

4. Refer to the original data. The Marketing Department thinks that a fancy new package for the laptop computer battery would help sales. The new package would increase packaging costs by $0.70 cents per unit. Assuming no other changes, how many units would have to be sold each month to earn a profit of $4,300? (Do not round intermediate calculations and round your final answer to the nearest whole number.)  

Sales units =

  

  5. Refer to the original data. By automating, the company could reduce variable expenses in half. However, fixed expenses would increase by $54,000 each month.

  

a. Compute the new CM ratio and the new break-even point in both unit sales and dollar sales. (Use the CM ratio to calculate your break-even point in dollars. Round your final answers to the nearest whole number.)

CM Ratio %

Break-even point units

Break-even point in dollars

           

b. Assume that the company expects to sell 20,400 units next month. Prepare two contribution format income statements, one assuming that operations are not automated and one assuming that they are.

PEM, Inc. Contribution Income Statement Not Automated Automated Total P er Unit % Total Per Unit %           

c. Would you recommend that the company automate its operations?

         

Yes
No
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Answer #1

Per unit sales Variable Expenses Contribution Margin Fixed Expense Net Operating Loss 40 20 20 12600 Units 504000 252000 25202) Increase in sales Increase in Contribution Margin (87000*50%) Increase in Fixed cost Increase in Net income 87000 43500 61New Package Increase the paking cost by Target Net income 0.70 4300 New Contribution Margin (20-0.70) Sales Units (282000+430% Assume Company expeted to sell 20400 PEM INC Contribution Margin Statement Non Automated Automated Total Per unit Total Per

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