Question

Assignment: Consider one of the organizations you have been affiliated with. Having tion in mind, prepare and submit a report answering to the following questions this organiza regarding the selected organization: What is the corporate and business strategy of the organization? Based on Porter's forces of competition framework, how attractive do you consider the relevant industry? Which organizational resources and capabilities do you consider as most important, given the type of competitive advantage pursued by the company? - What growth business strategy would you recommend for the selected organization? Please clearly justify your proposal. In preparing the assignment, you should be realistic and work with normal organizational constraints.

Answer 1

I work in a software developing and IT consulting company and accordingly providing my views :-

1 . Corporate strategy of the organization is to ensure providing quality services to it's existing clients , develop new era technologies and softwares considering what trends are going in the market and what to be trending in the near future and accordingly preparing itself for them.

Business level strategy of the organization is to maintain quality relationship with the existing client , taking feedbacks from them about the solution that the organization has provided to them and in which areas organization can improve itself.

2 . As per porter five forced of competition, industry attractiveness is expressed below as follows :-

A . Competitive rivalry = competitive rivalry in this industry is neither more nor loss, it's appropriate as per existing conditions and it is expected thst day by day all the businesses will move towards automating their business processes and as a result there will be more work for all the existing players.

B. Supplier power = generally IT industries are not that much dependent upon supplier as are manufacturing company. As a result there is no such threat from supplier regarding terms and conditions thus, IT industry is quite preferable considering this factor.

C. Buyer power = There are many businesses who are moving towards automating their business processes and they don't understand too much about technology and these business automation process. Thus, again in this factor also this industry is quite attractive.

D . Threat of substitution = Threat of substitution is less aa the substitute is Company may restrict its business processes to manual processing only but actually it is not possible otherwise their competitor will grow tremendously using automated processes whereas their growth may be restricted due to old technology.

E . Threat of new entry = although nowadays many startups are entering into this industry and every company can get some sort of outsourcing work easily in the initial stages thus, entry to the industry is quite easy.

3. The most important organisational resources and capabilities in this industry is the human resources and their knowledge ability to provide innovative solution to it's clientele and solve their problems relating to business using technology.

4 . Business growth strategy that I wanted to recommend for the organization is to look out for more innovative ideas to solve complex business problem. Instead of looking what is trending today, it is more important to look what will be trending in the near future. Technologies like artificial intelligence, robotics etc , should be focused more. That is the only way to survive in this world full of competition.