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12. Provide an example of a positioning statement for Snickers, a chocolate candy bar with peanuts

12. Provide an example of a positioning statement for Snickers, a chocolate candy bar with peanuts

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An example of a positioning statement for Snickers is, 'Snickers enables millennials to experience nutritional values with great taste'.

A positioning statement focusses on the target market for brand and what is its motive. So, as snickers focusses on global population, millennials is used and its motive is to provide nutritional values with great taste.

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