“You’ve probably noticed by now that not everyone enjoys filling out questionnaires at MRE. We seem to get more questionnaires than most other organizations. I think it’s because many of the employees, especially those from the old training unit, value the contributions of questionnaire data in our work with clients. When you examine the questionnaire that Snowden distributed, you’ll probably want not only to look at the results but also to critique it from a methods standpoint. I always feel strongly that we can improve our internal performance so that eventually we can better serve our clients. The next time we construct a questionnaire, we want to be able to improve three things: the reliability of the data, the validity of the data, and the response rate we get.”
Critique the questionnaire that Snowden circulated. What can be done to improve its reliability, validity, and response rate? Provide three practical suggestions.
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