Imagine you just launched a new website and created a Google Analytics account to check the...
Imagine you just launched a new website and created a Google Analytics account to check the performance of the website. Research the type of information you will be able to gather through Google Analytics and explain why would it be useful.
Homework Answers
Googel analytucs helps tobfind followings parameters :
- Bounce rate is percentage of visitors who navigate on webpage before exiting
- Exit rate is the rate at which visitors exit just viewing one page
- Average time per session is the ratio of total time of all sessions upon total unique visitors
- Unique visitors is the visitor who has visited website only once and not repeat visitors
These all extremely useful because they provide goid analysis of web content and most viewed pages as well as prospective customers who can be targeted in future for digital marketing initiative.
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