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Identify and explain at least three different examples of “innovation” in McCraw’s presentation of Schumpeter in...

Identify and explain at least three different examples of “innovation” in McCraw’s presentation of Schumpeter in Prophet of Innovation.

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According to the writer, innovation is not the same thing as the invention. Anyone can invent a new product, but anyone cannot provide innovative ideas. Innovation is a joint venture of internal stakeholders. He said that without innovation, no entrepreneurs could be evolved. The three examples of innovation are:
The introduction of new products: it is essential to innovate new products keeping the customer's desire in mind. Innovative product ideas are essential to be advantageous in the global market. Entrepreneurs should continue their innovative process on a regular basis.
The opening of a new market: it is essential to try to penetrate the new market. The opening of a new market is a sign of the growth of the business. Lots of innovative efforts are needed to establish new markets in new locations.
The introduction of a new quality of goods: the entrepreneurs should be engaged in the process of improving the quality of the products more often. Establishing new quality goods can enhance the market reputation of the company as well as the brand values and image.
In the end, it can be said that innovation is a vital part of every entrepreneur to gain profits.

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