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market share of your specific product or service

market share of your specific product or service

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Ans) Out of total purchase of customer of particular product or service what volume of share goes to your product or service is your market share.

Suppose your business of mobile sells product worth $5 million in total market where $250 million worth of mobile was sold in same time. So your market share will be 2% ( Sale of your product ÷ total sale in the market of same product in a given period of time).

Market share does not tell anything about the health of your company or your profitability but it provides insight in market competitiveness of your product.

Market share can be improved by bringing new innovation in your business, building strong customer relationship , employing skilled workers etc.

Some characteristics of large market share are clear vision, maximum customer satisfaction, flexibility ( adjust according to market needs) and proper focus..

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