Question

1. Features, Advantages and Benefits are crucial to any sales presentation. Develop advantage and benefit statements for each of the following product features.' + Ice cream Feature - Uses real fruit t Car Feature - Electric powered engine + House Feature - constructed with bricks + 2. Convert the following 5 closed ended questions to open ended questions which might be more effective for a salesperson to ask their customer.' a) Do you have a need for this type of product? b) Are you happy with your current product? c) Do you like this product? d) Do you think you would use this? e) Is price your biggest priority? 3. An inexperienced sales person is trying to determine the number of times he/she should call on customers assigned to her territory. If asked, what would you tell this salesperson that would help him/her determine if an increase in frequency of visits to specific customers in his/her territory is warranted? t 4. You are salesperson working for a new and used car dealership. You are meeting with a recent college graduate who has walked into in your showroom and seems interested in purchasing a car. Provide examples of 3 questions you would ask to gain a better understanding of this customer's needs?"

Answer 1

There are many different questions, therefore I am giving you the correct answer for the first question:

Question # 1.

Product: Ice Cream

Feature: Uses real fruit

Advantage: No artificial flavors added

Benefit: better Healthy than other Icecreams, Good taste

Product: Car

Feature: Electric powered engine

Advantage: No dependency on fossil fuel, Better power output

Benefit: Better drive, Less cost of maintenance

Product: House

Feature: Constructed with bricks

Advantage: Strong structure of the house

Benefit: Long-lasting homes and protection from natural hazards like earthquakes.