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For a recent year, McDonalds (MCD) company-owned restaurants had the following sales and expenses (in millions): Sales $15,2

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Answer #1

Variable Food and Packaging = $4,896.9

Variable Payroll = $4,134.2

Variable General, Selling and Administrative expenses = 40% * $2,384.5

= $953.8

Fixed General, Selling and Administrative expenses = 60% * $2,384.5

= $1,430.7

Fixed Occupancy = $3,667.7

Total fixed costs = $1,430.7 + $3,667.7

= $5,098.4

Total variable cost = Variable Food and Packaging + Variable Payroll + Variable General, Selling and Administrative expenses

= $4,896.9 + $4,134.2 + $953.8

= $9,984.9

a.

McDonald's Contribution margin = Sales - Variable costs

= $15,295.0 - $9,984.9

= $5,310.1

b.

McDonald's Contribution margin ratio = Contribution margin / Sales

= $5,310.1 / $15,295.0

= 34.7%

c.

Increase in Operating income = $800 * 34.7%

= $277.6

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