Bertrand Model-
Firms can compete on several variables, and levels, for example, they can compete based on their choices of prices, quantity, and quality. The most basic and fundamental competition pertains to pricing choices. The Bertrand Model is examines the interdependence between rivals’ decisions in terms of pricing decisions. The assumptions of the model are: 1. 2 firms in the market, i ∈ {1, 2}. 2. Goods produced are homogenous, ⇒ products are perfect substitutes. 3. Firms set prices simultaneously. 4. Each firm has the same constant marginal cost of c. What is the equilibrium, or best strategy of each firm? The answer is that both firms will set the same prices, p1 = p2 = p, and that it will be equal to the marginal.
This is a very powerful model
in that it says that price competition is so intense that all you
need is two firms to achieve the perfect competitive outcome. We
will show this through logical arguments and contradictions, as
well as through the use of a diagram. Using logical arguments: 1.
Firm’s will never price above the monopoly’s price: Suppose not.
And suppose firm 1 believes that firm 2 would choose a price p2
above the monopoly’s price, then the best response of firm 1 is to
price at the monopoly’s price since at that point, its profit is
maximized. And firm 2 would be driven out of the market. Therefore
no firm would ever price above the monopoly’s price. 2. In
equilibrium, all firm’s prices are the same: Suppose firm 2 chooses
to price at the monopoly’s price, what is the best response of firm
1? Firm 1 would realize that by pricing at a slightly lower price,
it would be able to capture the entire market since the goods are
perfectly substitutable, that is p1 = pM + , where pM is the
monopoly’s price , and > 0. Then only one firm is left.
Therefore the equilibrium where firms charges a different prices
cannot be an equilibrium, p1 = p2 = p. 3. In equilibrium, prices
must be at the marginal cost: Suppose not, than p1 = p2 = p > c.
However, either firm would always find it is in their best interest
or their best response to under cut its competition and obtain the
entire market for itself, by reducing its prices a little bit more,
say > 0. By induction, it is in fact not possible then to have
an equilibrium above the marginal cost, since it is only at the
marginal cost that firms have no incentives to deviate from the
equilibrium prices. ∴ in equilibrium, p1 = p2 = p = c. Notice that
in making the arguments we have always stated the firm’s choice as
a function of the other firm’s choice, p ∗ i (pj ), where i 6= j,
and i, j ∈ {1, 2}. This is known as a reaction function. Depicting
our argument on a diagram with prices on both the axes. It is
obvious that equilibrium is achieved only at the point where the
reaction functions meet, since it is only at the intersection that
each firms best response corresponds with the other’s. Any other
point cannot be an equilibrium since the actions that one believes
the other would do would never be realized. Only at c does their
expectations match, and the equilibrium is sound since both firms
are the same, symmetric.
5. Graph the reaction functions and find the Nash equilibria for the following games: • Bertrand...
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I have this case study to solve. i want to ask which
type of case study in this like problem, evaluation or decision? if
its decision then what are the criterias and all?
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