ANAYLZE the resume for the strengths and weaknesses (list what is correct and what is incorrect based on the guidelines presented in this chapter )
REVISE and REWRITE the resume so that it follows the guidelines presented in this chapter (the resume should include the parts discussed in LEARNING OBJECTIVE 3)
GUIDELINES
Get organized. Your job search could last many months and involve multiple contacts with dozens of companies. You need to keep all the details straight to ensure that you don’t miss opportunities or make mistakes such as losing someone’s email address or forgetting an appointment.
Start now and stick to it. Even if you are a year or more away from graduation, now is not too early to get started with some of the essential research and planning tasks. If you wait until the last minute, you will miss opportunities and you won’t be as prepared as other candidates.
Look for stepping-stone opportunities. Particularly in today’s tough job market, you might not find the opportunity you’re looking for right away. You might need to take a job that doesn’t meet your expectations while you keep looking to get on the right track. But view every job as an opportunity to learn workplace skills, observe effective and ineffective business practices, and fine-tune your sense of how you’d like to spend your career.
15.6. Message 15.A: Writing a Re?sume? [LO-3]
Sylvia Manchester 765 Belle Fleur Blvd.
New Orleans, LA 70113
(504) 312-9504
smanchester@rcnmail.com
Personal: Single, excellent health, 5'7", 136 lbs.; hobbies include cooking, dancing, and reading.
Job Objective: To obtain a responsible position in marketing or sales with a good company
Education: BA degree in biology, University of Louisiana, 1998. Graduated with a 3.0 average. Member of the varsity cheerleading squad. President of Panhellenic League. Homecoming queen.
Work Experience
Fisher Scientific Instruments, 2014 to now, field sales representative. Responsible for calling on customers and explaining the features of Fisher’s line of laboratory instruments. Also responsible for writing sales letters, attending trade shows, and preparing weekly sales reports.
Fisher Scientific Instruments, 2011–2013, customer service representative. Was responsible for handling incoming phone calls from customers who had questions about delivery, quality, or operation of Fisher’s line of laboratory instruments. Also handled miscellaneous correspondence with customers.
Medical Electronics, Inc., 2008–2011, administrative assistant to the vice president of marketing. In addition to handling typical secretarial chores for the vice president of marketing, I was in charge of compiling the monthly sales reports, using figures provided by members of the field sales force. I also was given responsibility for doing various market research activities.
New Orleans Convention and Visitors Bureau, 2005–2008, summers, tour guide. During the summers of my college years, I led tours of New Orleans for tourists visiting the city. My duties included greeting conventioneers and their spouses at hotels, explaining the history and features of the city during an all-day sightseeing tour, and answering questions about New Orleans and its attractions.
During my fourth summer with the bureau, I was asked to help train the new tour guides
The problem here is that the Resume is not properly segmented and all the information is put under the same heading.
Following these steps will make the Resume complete and effective. It will all the required information about the application and gain the attention of the recruiter.
ANAYLZE the resume for the strengths and weaknesses (list what is correct and what is incorrect...
Sales Force Management Ron Deaple considered all his opinion. As key account sales manager for Cutting Edge Technology (CET), a London-based manufacturer or special purpose computer circuits, he was responsible for sales and support of the company’s most important customers. The company’s most important business was to manufacturers such as Dell and Lenovo as well as other product companies such as Samsung. Ron’s position made him ultimately responsible for the relationship with these customers. Key account managers at CET were...
Your Assignment · You are an outside consulting organization who has been retained by the CEO to fix the problems and make sure the mandate is driven throughout the organization. identify what strategic initiatives and changes you will recommend and the tactics to implement those strategies and changes based on this case study New Product Development Process Improvement Case Study Background: Horizon Giftables, Inc. is a 35-year-old consumer products company that manufactures and distributes home accessory products and décor items through...
Develop a work breakdown structure (WBS) based on the following narrative. It should cover all aspects of the move—from the beginning of the project (now) to the end, when all employees are moved into their new offices. Format your solution in tabular form with the following column headings: Task ID No, Task Description, Estimated Effort, Predecessor Task ID. For your solution, follow these guidelines: ■ Include dependencies. ■ Include effort (work) estimates. ■ Have 30 to 40 detailed tasks. ■...
Part -Level submission
Waterways Problem 01 b1-63 (Part Level Submission) Waterways Corporation is a private corporation formed for the purpose of providing the products and the services needed to Irrigate farms, parks, commercial projects, and private lawns. It has a centrally located factory in a U.S. city that manufactures the products it markets to retail outlets across the nation. It also maintains a division that performs installation and warranty servicing in six metropolitan areas. The mission of Waterways is to...
Please
tell me what I have incorrect and how to get the right answer.
Thank you
Cheryl Montoya picked up the phone and called her boss, Wes Chan, the vice president of marketing at Piedmont Fasteners Corporation: “wes, I'm not sure how to go about answering the questions that came up at the meeting with the president yesterday." What's the problem?" "The president wanted to know the break-even point for each of the company's products, but I am having trouble...
Questions 3 and 5
Frozen Coke and Burger King and the Richmond Rigging 12 Case 8.17 president of Coca-Cola's Foodservice and Hospitality Division, was looking on sells fountain-dispensed soda to restaurants, convenience marts fountain division, a division responsible for one-third of all of Coke's revenues , and Tom Moore, president of sales in the The fountain division fourn theaters. Sales were stagnant, and he knew from feedback from the salespeople that Pepsi ias moving aggressively in the area. In 1999,...
Define Starbucks’ niche in the coffeehouse marketplace,
both in its early days and today…
Discuss the factors that caused Starbucks' sales to
stumble in the mid-to-late 2000s. If you were the CEO at the time,
how would you have reversed this trend?
What comes next for Starbucks? What new marketing
strategies might the company develop to remain
relevant?
2. Company and Marketing Strategy Partnering to Build Customer Engagement, Value, and | Relationships CHAPTER PREVIEW In the first chapter, we explored...
On April 20, 2001, Yan Fangjiao, general manager of the Instruments Division of Stone Group Corp. in Beijing, China, received a phone call from Lu Feng, sales representative of the Instruments Division. Feng was calling to ask Yan whether he should sell three Model HP34401A digital multimeters from the Instruments Division to the Industrial Controllers Division and what transfer price should be used if he did want to sell. Yan had to consider the appropriate accounting principles that applied in...
CASE 9.3: TRAINING AND EMPLOYEE DEVELOPMENT Med Solutia is a national provider of outpatient nursing. After experiencing a four-year growth trend through organic growth and acquisitions, Med Solutia has seen a downward trend in performance. The Vice President of Sales, Delhia Ross, believes that the sales personnel lack a cohesive strategy and that many of the new representatives obtained through acquisitions use outdated techniques in their sales process. Her own employees who helped drive the organic growth that Med Solutia...
Discussion questions
1. What is the link between internal marketing and service
quality in the airline industry?
2. What internal marketing programmes could British Airways
put into place to avoid further internal unrest? What potential is
there to extend auch programmes to external partners?
3. What challenges may BA face in implementing an internal
marketing programme to deliver value to its customers?
(1981)ǐn the context ofbank marketing ths theme has bon pururd by other, nashri oriented towards the identification of...