Question

Develop individually according to your analysis of the sales process that a business needs to do. Explain the sales process of the business for the short, medium and long term.

Answer 1

Sales process is for the most important part for any organisation that is included in selling the products and helping the organisation to maintain specific level of profit for all of their product ranges.

Sales process of any organisation includes 6 parts

• Prospecting
• Preparation
• Approach
• Presentation
• Handling objection
• Closing and follow up

Prospecting

Protecting is the most initial part antenna the specific order products from the respective organisation are respected and availability of the product range and all other factors are decided. This step is essential to define the type of products that organisation is going to offer and its repairs if the organisation for upcoming steps in the respective sales process.

Preparation

After the product is confirmed, organisation prepares different channels as well as also include maintenance of the specific product at the respective environment. Markets are decided and strategy for the specific approach in upcoming stamp is also decided in the respective environment of operation. This type of structure is used to create better availability of opportunity for the company and increase its adaptability by a huge margin.

Approach

In this respect the market is approached by different mediums, target market is decided and overall level of efforts are put to the job to create the specific sales possible and to implement the product into the market. This kind of structure is the most important part of the sales process as it includes visiting money market and deciding the most prominent sales market for the respective product or a product range of any specific company.

Presentation

Products are presented to the market and to the buyers. It depends on the nature of the product ,if the product is directly being sold to the customer then it would include presenting the product to the customer by the organisation but if the product is being sold to the businesses than it would definitely use different approach of presentation and requires B2B marketing skills that would help the organisation to grow at the respective field of the market.

Handling objections

Any kind of objection over the product or product range is handled in the step. Handling different claims, or any other problem from the market is the done in this step which is an essential part of the sales process that maintains the product in the market as well as reducing any kind of resistance for the product to be sold.

Closing and follow

This is the final step in sales process for any specific organisation. In this segment overall approach is oriented towards finalising the sales channels as well as a deciding the target market and finalising the markets. This strategy is used until any kind of reluctance is shown in the respective operational market segment.

By following these steps, most of the businesses can plan out their sales process. These processes remain same for most of the short, medium as well as long term businesses. Due to the nature of a simple workflow, this specific sales process definitely help the organisation to maintain a better save form and provide adequate level of profit from the operational market.