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Consider the two companies Ford and General Motors, which compete with each other in the global...

Consider the two companies Ford and General Motors, which compete with each other in the global automotive sector. This sector is "under stress" at the moment for all manufacturers and significant changes have been announced at both companies to refocus products and reduce structural costs. There is a wealth of information on line in the financial community about what is going right and wrong with these companies as compared to their competitors. Obtain each of these companies’ most recent annual reports from their websites, and answer the following questions: On the basis of the most recent financial statements, comment on each company’s financial performance in the following areas:

Asset management-

Liquidity-

Debt management-

Profitability-

Market trend-

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