Question

How important is the role of KM communications director in a KM program? State your case.

Funding is always a problem for KM programs. What argument would you use to justify the establishment of a community of practice KM program.

Answer 1

The role of Communications Director in a KM program:

The communications manager in KM plays an integral role in controlling , monitoring and dessiminating the vital and viable information throughtout the organisation that might be required by HR of different fields for specific purposes.
Communications Director by its very name refers to the person who is entrusted with the job of making avialable the essential data as and when required so that efficient use of that data is made. He is entrusted with the responsibility of both directing as well as managing of the various channels of communications as well as the internal and external communication taking place in the organisation. His main ficus is to evalaute the sort of information flowing and ensuring that it is accurate, complete, reliable and correct.
He is the one who has the authority to decife which data is to be revealed to the personnel of KM program and which data nreds to stay concealed.
He controls the flow of information of the KM program so that confidentiality is maintained and transparency of accurate amount is maintained.
His importance can be determined by the fact that his job includes:
To ensure the flow of infomation or knowledge supplied to a specific department is aligned to the Objectives and goals of that particular department and is of vital use for that particular area.

The communications manager also directs which information is supplied to which area and whether it is encrypted and protected or not.
He generates various types of data sheets , documents, briefings and other reliable data sets to ensure data in implemeting KM program faces no hurdeles or complexities

He is considered a lead in the matters relating to geneder sensitisation tools of effective communication that aimd at eliminating the gap between the opposite genfers and ensures equla authority and command over knowledge shared.

He also suggests the best channels of communication and effectively implements the seven C's of communication to prevent misunderstandings and controls HR conflicts and improves understanding , coordination and smooth flow of activities.
He ensures best techniques are used while communicating change to reach to the wide people thrpight the organisation.
He also provides training to the junior staff as how to maintain the communication channel and contribute towards efficient KM.

He also being experienced and expert in his field provides advice to the managenent as how to handle KM program at a wide level through maintaining efficient communication flow between the members a d taking them into confidence.

He moreover provide communication support e.g the activities of editing, drafting documents and proof reading of files at all communication levels.

Thus he acts as an important position holder in the KM program without whom KM cannot be efficiently done.

The argument that i will use to justify the essential need of a KM program is that knowledge management ways plays a role of making best use of the knowledge through making it available when required and recording it for neccessary future references or needs. KM program ensures confidentiality of information thus preventing data thefts, revealing of a idea, protection to the intellectual property and important data o the organisation. An egfective KM program will ensure each bit of viable data stays available in best condition and purest form without any fradulent changes or fake dressing so as to provide the real inferences about a situation or a project. A KM program also helps in comparing the trends of revenue so as to stay updated about the amount if progress made by the organisation. KM program ensures the management of Knowledge is made in the best of the manners to benefit organisation through reaserches done or external data collected.

KM program also is entrusted with the updation of knowledge to keep it rekevant in the dyanmic world. It helps the business from acts of forgery , frauds , thefts etc through preventing losing of data , risk of disappearing etc. when the employee leaves the organisation as all the data with him stnads recorded in a well maintained portal.
Therefore funding in KM program yields much more benefits than making investment in it in the form of protection, prevention and control of useful data and increases tge chances of revenue earnings , smooth fliw if operations and overall development.

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