----- Digital Marketing ---- What is Attribution? A) The process of isolating and analyzing specific groups...
----- Digital Marketing ----
What is Attribution?
A) The process of isolating and analyzing specific groups of sessions and user types
B) A complicated activity that directly contributes to the success of your business, such as a sale
C) The process of assigning credit for sales and conversions to touch points in conversion paths
D) The process of referencing other pages on your website on the landing pages
Homework Answers
Kindly rate the answer, and do ask if any doubt is there.
Answer:
- C) The process of assigning credit for sales and conversions to touchpoints in conversion paths
Explanation:
- As the name suggests attribution can be defined as a process of attributing the credit of sales and conversion to one of the various touchpoints a customer comes across in its journey.
- For example, a first click attribution model wherein the sales would be attributed to the channel where the user made its first click.
- Hence option C
Kindly rate the answer, and do ask if any doubt is there.
Add Answer to:
----- Digital Marketing ----
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