Question

What are some examples of alternative marketing? What are the advantages of this type of marketing? What are some disadvantages? in 250-500 words please

Answer 1

Alternative marketing involves finding and creating programs that are smart and imaginative. Finding new places where consumers can interact with a brand, then creating the ultimate attention-getting marketing messages. There are five types of Alternative Marketing they are buzz marketing, guerrilla marketing, lifestyle marketing, experiential marketing, and product placement marketing. These five programs are usually mixed together to create the ultimate impact on consumers. examples-----------Door to door marketing, news paper or television marketing, online marketing. This type of market is used by small companies to float shares with the help of a flexible regulatory system than the system that is applicable for the main market. This can be either used alone or with the other traditional marketers.The two examples for alternative market include: Roadside food trucks and restaurants. This allows you to directly sell to the people.

Following are the advantages of alternative marketing--------

1. low investment.

2. much faster than conventional advertisement.

3. Attract attention.

4. no restrictions

5. it target people who do not use social media

Disadvantages--------------

1. selective attention.

2. bad weather, unwarrented displacemenet

3. wrongly timed/placed

4. people get annoyed

5. special permission.