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Generate SWOT analysis for Apollo footwear company. Provide a detailed, narrative portion in which move through...

Generate SWOT analysis for Apollo footwear company. Provide a detailed, narrative portion in which move through the strengths, weaknesses, opportunities, and threats.please discuss each. Explain them and share how you will harness opportunities in the future of Apollo footwear industry.

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Answer #1

SWOT analysis for Apollo footwear is as follows:

Strengths

Strengths are as follows:

• Variety: The company has a wide variety of products of different costs and designs for different purposes. The product variety is one of the significant strengths of the company.

• Segmentation strategy: Customer segmentation strategy has perfectly worked for the company. Apollo footwear has segmented its customers according to gender, age, and preferences.

• Marketing techniques: It uses both online and offline marketing techniques to attract the target audience. It helps in grabbing the market quickly.

Weaknesses

Weaknesses of the company are as follows:

• Overloaded inventory: Inventory overload is currently a crucial issue for the company after Covid19

• Low-level modernization: low-level modernization is a critical issue that can affect the company.

• Post coronavirus impacts delivery: Delay in delivery due to government restrictions due to Covid19 can be a significant issue.

Opportunities

Opportunities are as follows:

• Sneakers demand: Retooling of classic sneakers can be excellent scope for the company.

• New trade market: Opening trade market for footwear in eastern and southeastern Asia

• Online selling: The unlocking system after the lockdown has created scope for online sales. It can be highly profitable for Apollo foot wear.

Threats

• Switching: Customer switching can be a significant threat because of the full availability of competitors.

• No innovativeness: Lack of innovativeness may lead the company to suffer from upcoming days.

• Slow growth: Sloth growth in a rapid competition can lead to the company to a disastrous situation.

All the opportunities can be harnessed by improving technical skills, developing communication, starting operations in new marketing, and bringing variety to product details.

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